Competencies  Marketing & Sales   CRM 

Customer Relationship Management

TAILORED SERVICES AND HIGHER EFFICIENCY

More and more customers expect services tailored to their needs. This demand inevitably raises the complexity of the underlying processes. Hence, it is crucial to have efficient and effective business processes focused on customer needs.

A company can better its performance, for example, by simplifying processes, laying down clear responsibilities, and identifying and eliminating duplication. Optimised CRM is predicated upon a standard, customer-oriented approach across marketing, sales & services.

A feasibility study through to measurable results

We enable you to focus clearly on managing your customer experiences to improve your potential to perform, for example, by:

  • Identifying and prioritising CRM issues needing attention
  • Analysing your strategy, organization, processes, and IT for assessing the feasibility of implementing CRM
  • Identifying and analysing CRM relevant business processes and deriving appropriate measures for redesign
  • Implementing CRM processes and systems for call centers and mobile sales solutions
  • Analysing existing CRM solutions for ways to boost their efficiency
  • Redesigning IT systems based on best practices recommended by J&M
We have successfully applied an integrated consulting approach to enable our customers to achieve sustained improvements, such as:

  • 30% lower costs and 20% higher revenues through comprehensive management of customer knowledge for cross-selling, up-selling, or marketing efforts to stem the defection of customers
  • Up to 20% greater value of the channel for customers and sales
  • Greater transparency of services rendered and ability to manage the organisations
  • Low turnover of management and employees



Practice Leader Marketing & Sales



Dr. Volker Zeuzem
v.zeuzemjnm.com
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